Renowned Kikuyu benga musician Samuel Muchoki alias Samidoh becomes the newest brand ambassador for real estate firm Lesedi Developers. He joins Dj Fatxo who has been with the company since August 2020.
“I’m happy to start my new role as a brand ambassador for Lesedi Developers Limited,” said Samidoh on his Facebook page. He also thanked Dj Fatxo for welcoming him in the great company, which he believes is one of the best to invest with.
On the same note, the company extended Dj fatxo contract as the brand ambassador for the Lesedi brand. Indeed, as Samidoh put it, ‘when we unite, great things happen.’
Samidoh is among the most popular young kikuyu musicians in the country, who has worked his way out to become what he is today. Some of his most popular songs include Ndire Mutwe mwega, Kanua Njohini, Murata Wa Ngai and the timeless hit- Mumbi.
Aligning with the artist, who commands a huge loyal following both online and offline goes a long way in promoting Lesedi Developers’ products. The real estate firm will be able to reach most of its potential customers, and particularly the young generation. The engagement is also part of the company’s goal to help young people promote their art.
Lesedi developers limited is one of the fastest-growing real estate firms in Kenya. It engages in providing affordable value added plots located in strategic areas. Recently however, it introduced Lesedi Homes, a subsidiary, whose main objective is to offer affordable housing to the middle class. This is in line with the President’s Big Four Agenda of providing affordable housing for sale to the low and middle income households.
Some of the latest project include the Jacaranda Ridge Estate, which is ideally situated in the savannah environs.