CMC Motors Group Ltd has this year marked 70 years of successful operation in the East African region. CMC, the leading player in the East African motor industry is owned by CMC Holdings Ltd and was acquired by the Al-Futtaim Group in 2014. The acquisition was aimed to grow the motor business and is building on new and existing relationship with its customers in the region.
Speaking at the helm of motor company’s 70th anniversary celebrations in Nairobi, Al-Futtaim Senior Managing Director- International Colin Cordery expressed his appreciation to all the partners, customers and stakeholders for their support over the years while emphasizing the company’s commitment in the motor industry. He added that the 70th anniversary is an important milestone in CMC’s history and more significantly, the start of a new era of growth towards 100 years and more.
“We continue to focus on giving the best experience to our customers and brand partners. We are building new relationships with the banking sector, our customers, and partners while improving on our technology, our operating model and other basic business processes. Our plan is to make sure we are delivering the best possible experience to our customers, for both luxury and commercial vehicles which drive our strategy in the region” reassured Mr. Cordery during his speech.
The group also enjoys considerable success in the region and has presence in Kenya, Uganda and Tanzania all under CMC holdings and is looking to expand their foot print to the rest of the region. Kenya accounts for at least 70% of the dealer’s business in the region. Since its acquisition by the Al- Futtaim group, the perception of the CMC holding brands has evolved over time and customers and dealers have begun to appreciate the experience and benefits that AFG has brought to the table.
Also speaking at the celebration, CMC Holdings Kenya CEO Noel Mabuma was happy for the significant milestone and CMC’s unwavering commitment to the motor industry. He called on the partners, customers and stakeholders to continue offering their support in the coming years. “70 years means a lot to us as CMC and we believe that with your continued support, the brand will continue to grow and regain its market share in the entire region.”
“Our strategy is about partnering with global brands that would like strong relationships with a local partner. We prefer to build strong relationships with our partner brands and use our geographical foot print to benefit both our partners and customers” he added.
Recently, CMC signed a partnership deal with Uber for UberChap Chap, the Suzuki Alto 800 which was designed to have a very low fuel consumption and hence profitable to both the Uber owners and customers.
CMC has exclusive distribution of Ford, Mazda and Suzuki vehicles. The company also distributes UD, Eicher and MAN range of trucks (medium and heavy commercial) and buses. CMC has seven branches countrywide and six Divisions at Head Quarters in Nairobi. With its two sister companies in both Uganda and Tanzania, the company has by far the largest distribution network in East Africa for sales, parts and service.